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Retail and wholesale trade managers

National Occupation Code (NOC): 60020

Retail and wholesale trade managers plan, organize, direct, control and evaluate the operations of establishments that sell merchandise or services on a retail or wholesale basis. They are employed by retail and wholesale sales establishments or they may own and operate their own store.

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Job Duties for Retail and wholesale trade managers

  • Plan, direct and evaluate the operations of establishments engaged in wholesale and retail sales or of departments in such establishments
  • Manage staff and assign duties
  • Study market research and trends to determine consumer demand, potential sales volumes and effect of competitors' operations on sales
  • Determine merchandise and services to be sold, and implement price and credit policies
  • Source and negotiate with vendors when necessary to procure merchandise for resale
  • Develop and implement marketing strategies
  • Plan budgets, authorize expenditures, and monitor revenues
  • Evaluate and improve customer service and respond to customer requests and issues
  • Address staffing requirements, including the hiring, development and retention of staff

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